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    Get $50 Free For Your HD-DVD

    By JD Bluefield | March 23, 2008

    Now that the HD-DVD format is officially dead, retailers are offering longer return policies and even gift cards to the unfortunate early HD-DVD adopters. Best Buy is sending customers who purchased HD-DVD products a $50 gift card and extending their return policies to 90-days, versus the standard 30-days. Circuit City quickly followed suit with a matching return policy.

    In my opinion, the gift card is a great cheap way for these companies to capitalize on this bad news and get semi-free advertising. They win back disgruntled customers who will no doubt spend more than the $50 gift card.

    If you’re currently stuck with a Beta-max-esque HD-DVD player/movies, here’s what you need to do:

    1. The 90-day return clock is running, so drop what you’re doing.
    2. Immediately, gather the HD-DVD player and all its movies into a box.
    3. Return whatever the store will take back.
    4. Take a picture of whatever you can’t return.
    5. Post the unsold items on Craigslist, eBay or your preferred merchant website.
    6. Decide if you really need to buy another video playing device that will drop to a reasonable price range in a year or two and then become obsolete in 10 years.
    7. If you do, use the credit to buy a PS3. Sony sells every PS3 at a loss to get you to buy their more profitable video games. The PS3 is a very reasonably priced multipurpose Blu-Ray player, that’s internet ready, 1080p compatible and plays video games!

    I’ve heard that the HD-DVD announcement has also spurned some HD-DVD die hards to scoop up whatever media they can get their hands on. So act now and you might not be stuck with an expensive paperweight and shotgun-targets.

    Me personally, I took the spectator seats in this high-capacity DVD battle to wait for the victor. Now that the winner is clear, I’ll jump in when more manufacturers kick production into high-gear and bring down the prices. My DVD player and 32″ CRT are serving me just fine for now.

    Topics: Entertainment |

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